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By Zhang Xue In the first eleven months of 2009, China's auto output and sales volume have achieved 12.2658 million sets and 12.2305 million sets respectively, and both of their year-on-year growth rates have exceeded 40 percent. In the end of 2009, the State Council convoked an executive meeting, which announced that several policies and measures on promoting auto consumption will still be continued. Expecting for domestic auto market of 2010, it has been an industrial common sense that under the continuing drive of favorable policies, a stable and overall growth momentum will be realized. "Originally, there were 7 exhibition autos in our marketing hall. Now, there are only 5 left, because 2 autos have been sold." In the beginning of December 2009, in a Shanghai-Volkswagen-4S store in Beijing, Xiao Zhang, a sales man of the store said helplessly that, "What we are worried about most is that we have no ways to provide autos for our clients on schedule." Closing to the end of 2009, such a scene is not an exceptional phenomenon. Taking a round in Beijing Beichen Asian Games Village Auto Trading Market Center, the so-called "weatherglass in auto market", you can find that it is also a common problem that there are lots of auto buyers while auto sources are scarce. The white-hot auto market in 2009 is beyond many people's expectation. In the end of 2008, against the background of international financial crisis, dealers have never thought that there was basically no traditional low or peak season in the auto sale in 2009; manufacturers have never thought that their capacity would be scarce; consumers have also never thought that they had to wait for several months to buy their autos. Accompanying a series of unexpected ones, China's auto output and sales volume have always been soaring. In the first eleven months of 2009, the output and sales volume have achieved 12.2658 million sets and 12.2305 million sets respectively, and both of their year-on-year growth rates have exceeded 40 percent. Behind such a "blowout" of development, there are complicated reasons, but in summary, the favorable auto-industry targeted policies, which were issued one by one in the early 2009, are one of the most important reasons for soaring output and sales volume. "The recovery of economic situation makes people confident, and the government's favorable policies, especially the preference on the tax of buying autos, have functioned obviously in driving and spurring the release of people's rigid demand on buying autos." Yan Jinghui, Vice General Manager of Beijing Beichen Asian Games Village Auto Trading Market Center, expressed. An Qingheng, President of Beijing Association of Automobile Manufacturers, also believed that the issuance of favorable policies has boosted people's confidence on consumption and produced real benefit, which has played a key role in the uprush of sales. As analyzed by China Association of Automobile Manufacturers, the aggregated sales volume from January to November in 2009 of 1.6L-and-below passenger cars has contributed 85 percent to the growth of entire auto market. On the one hand, the figure has illustrated the contribution degree of favorable policies to the growth of sales volume; on the other hand, it has reflected that the favorable policies have promoted the sale of more fuel-saving economic autos, and the policies have also played important roles in the adjustment of consumption structure. "The policies issued by the government are just like levers, which have prized up a huge market." Wang Du, Vice Secretary General of China Automobile Dealers Association, figured that the favorable policies have made obvious effect in 2009 and have been actively responded by the market. He expressed that the policy of "autos going to the countryside" has lowered the threshold of auto consumption for peasants. On the one hand, domestic demand has been expanded, and the sales of autos have been increased; on the other hand, peasants have gained benefits, and the profit channels of them have been expanded. When 2010 is approaching, the State Council convoked an executive meeting, which announced that several policies and measures on promoting auto consumption will still be continued. Expecting for domestic auto market of 2010, it has been an industrial common sense that under the continuing drive of favorable policies, a stable and overall growth momentum will be realized. "In 2010, the preferential policy on the tax of buying autos will be continued, while the levy proportion is to be adjusted; however, we believe that there will still be increase in the auto market." Shang Yugui, Vice General Manager of Great Wall Auto Sales Company, reckoned that compared with previous two years, consumers' concept has changed a lot. Now, to buy economic autos with small emission has gone deep into people's hearts. It is estimated that in 2010, driven by policies, those autos with small emission will still be very marketable ones. Additionally, he proposed that the great growth in the auto market in 2009 has given all auto manufacturers benefits, and all of them have planned to go all out in 2010. Therefore, the competition in the auto market is expected to be fiercer and fiercer and new products and promotion activities will be more and more. Yan Jinghui also believed that the little adjustment of the preferential policy on the tax of buying autos will continue to drive the stable growth of the auto market. Although the preferential margin on the tax of buying autos has been decreased, with manufacturers adjusting their production capacity to alter the structure of supply and demand, manufacturers may give more benefits to consumers. On the other hand, he believed that with the further improvement of economic situation, other auto types, which are out of the preferential range, will also witness a stable increase accordingly, and the auto market will take on an overall growth momentum. "Both the continuation of the policy named ��autos going to the countryside' and the reinforcement of the policy named ��old for new' will promote the consumption on commercial autos to increase to some extent." An Qingheng also expressed that, the output and sales volume of commercial autos has a close relationship with economic situation. The increase momentum has been recovered gradually in the second half of 2009, and in 2010, with the further improved economic situation, the increase of commercial autos will also be within the consideration. It can be expected that driven by policies, China's auto industry will go forward stably and prudently in 2010. |
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Source:CE.cn |